Author | Daniel Kahneman |
---|---|
ISBN | 9780141033570 |
Publisher | Penguin |
Thinking, Fast and Slow
₦21,000.00
The phenomenal international bestseller – 2 million copies sold – that will change the way you make decisions
Why is there more chance we’ll believe something if it’s in a bold typeface?
Why are judges more likely to deny parole before lunch?
Why do we assume a good-looking person will be more competent?
The answer lies in the two ways we make choices: fast, intuitive thinking, and slow, rational thinking. This book reveals how our minds are tripped up by error and prejudice (even when we think we are being logical) and gives you practical techniques for slower, smarter thinking. It will enable to you make better decisions at work, at home, and in everything you do.
20 in stock
Oretunde Akinsanya –
Sounds interesting and enlightening. Looking forward to getting a copy
Nosakhare Ikponmwosa –
The book promises to be a master piece and its coming at the right time when those of us in finance are having a rethink about the efficiency of Efficient Market Hypothesis (EMH) vis-a-via Adaptive Market Hypothesis (AMH). And very importantly, the influence of behavioral finance or behavioural biases such as loss aversion, framing, overconfidence , imitation / herd mentality in explaining market anomalies like bubbles and crashes.